Deploying Marketo and Salesforce and Boosting SQL Conversions

Discover how our partnership with AgroDomain, a high-growth Agtech startup helped improve their CRM and marketing automation processes.

About Us

At Brainiac Consulting, we are dedicated to driving growth and efficiency for businesses through innovative technology solutions and strategic expertise.

We specialize in optimizing marketing and sales processes, ensuring seamless integration of advanced systems like CRM and marketing automation tools. Our approach is tailored to each client’s unique needs, focusing on data Integrity, system integration, and process automation.

Our recent success stories include transforming operations for high-growth startups and established enterprises alike. With a commitment to excellence and a deep understanding of cutting-edge technologies, Brainiac Consulting empowers businesses to streamline their operations, improve data accuracy, and achieve scalable growth. Partner with us to unlock your full business potential and stay ahead in today’s competitive market.

Customization and Integration:

Data Migration: Planned and executed the migration, ensuring data accuracy.
Data Flow Mapping: Collaborated with the team to map data flow between systems.
Data Model Setup: Established custom objects and field layouts tailored to their needs.
Lifecycle Management: Implemented lead and opportunity lifecycle within Salesforce and Marketo.
Core Automations: Built automations for lead routing and follow-up sequences.
Sales Dashboard: Developed a dashboard to track pipeline and territory performance.

Quantitative Outcomes:

50% Reduction in Lead Response Time: Automated processes cut response time in half.
30% Improvement in Data Accuracy: Enhanced data integrity post-migration.
25% Increase in SQL Conversion Rates: Improved lifecycle management boosted conversions.

Qualitative Outcomes:

Seamless Integration: Achieved real-time data synchronization between systems.
Enhanced Insights: Provided actionable insights through the sales dashboard.
Streamlined Operations: Reduced manual tasks, allowing focus on strategic activities.

Conclusion

The successful migration to Salesforce and integration with Marketo transformed AgroDomain’s CRM and marketing operations, driving significant improvements in efficiency, data accuracy, and sales performance.

Want to dive deeper into this transformation? Download the full case study for an in-depth look at how we revolutionized their CRM and marketing processes. Fill out the form to get your copy now!

Braniac Consulting INC - Where Brilliance Meets Business.